Ash says:

Matt is one of the most talented, trusted and well respected people I know. He always has a smart solution for any challenge, and is constantly finding ways to do things better by challenging traditional industry norms. Also offers a decent level of banter (4.5 star rating).

Debbie says:

Matt Heays is a true creative leader. His enthusiasm for the work, the team, the client and the people, are a rare and special gift. His design skills are the best there are, but most importantly, he is a great, funny, caring guy. We are lucky to have him.

Abby says:

Connie’s got connections. He can get you a brief fast-tracked, extra creative time secured, help with literally anything IT related – and most importantly, a say in the flavour of the monthly birthday cakes. He’s a filing cabinet of useless facts, has an unusual obsession with public transport, and his jokes could definitely do with some work. But he’s also the most reliable person in the office, can find a solution for every problem, and nothing’s ever too much to ask.

Matt says:

Ash aka Shleigh, True’s littlest legend. Ambitious, driven and an absolute machine at everything she does. By the time you think of something, it's already done (usually at 6am). Not only a weapon in the work place but can cook up an epic braai, a delicious milk tart and serve some South African banter – now, now.

Conan says:

Abby is unique in her ability to combine a big picture view with a microscopic focus on the detail. She gets things done and brings everyone on the journey. She has the trust and respect of both our clients and the True team, who adore her. Abby is also a butcher of common terms of phrase - so if you ever need someone to hit the hammer on the nail, ask Abs.

Shiv says:

Ella has more banter than your dad’s best mate. She's got a killer creative instinct, she makes every project fun, and she looks after clients at the highest levels— then at the end of it all, she’ll level up your Maccas order.

Cam says:

Witty, personable, diligent, humorous, all words you can use to describe Debbie! She's a strategic force to be reckoned with, and is passionate about great creative. She has a fantastic accent and arguably the most precious gumby dog in the office.

Stacey says:

Some call him a manifesto god, some call him a word wizard, but titles aside, the way Antony can craft copy is truly something magic. Ant can create epic stories on just about any topic - even the ones he knows nothing about, like female soccer, or how incredible dogs are (he’s a cat guy). While he’s not creating copy gold Ant keeps the office entertained with his dead-pan humour and extensive knowledge of movie trivia.

Celine says:

Harry is an effortlessly clever strategist, wordsmith, cherub and dog whisperer. He makes the lofty tangible, and the complex seem simple. If there's a part of NZ's wilderness Harry hasn't conquered, let us know. We'll wait.

Matt H says:

Celine is one of those genius unicorns who is somehow a strategic thinker and creative aesthete who can also write code and ‘gets’ tech. We stan Celine.

Jane says:

Jess’s brain is wired in a rare and beautiful way. It can be wise and considered, as well as joyfully bonkers. This fortunately turns out to be the exact combination required for producing brilliant creative. Her art direction is on point and she’s legendary for her directing skills in both stills and motion.

Jake says:

Si, he's our guy. Aka the backbone of the whole agency. If you need something done right and done first time, then Si, he's your guy too. Friendly yet mysterious, Si's history runs as deep as his previous life as editor for NZ diving magazine. And, just like a deepwater breathing apparatus, Si is someone you can depend on to bring you and the job to the surface without getting the bends.

Antony says:

Do you need someone with equal parts talent, smarts, and unbridled enthusiasm to run a project? Who combines PR nous, brand expertise, and a sunny disposition? Who is adored by peers and clients alike? The person you’re looking for is THE Emily Clapcott (aka The Em-Meister, aka Electric Ems, aka Emily from the Block, aka Emily the Third, aka Claptain Marvel).

Jess says:

Who do you know that owns 6 vacuum cleaners, is a lover of hard rock music, and who can whip a timesheet out of even the most stubborn creative? It’s the Notorious Sal.ly.Lloyd!!

Tash says:

True’s resident funny man and dog sitter, Shiv brings brands to life with bold design that you won’t forget in a hurry. He also knows that not all fonts look the same, which is good thing for a lead designer to know.

Emily says:

Tash is quite simply a jack of all trades, you couldn’t put her in one basket. She is a confident, brilliant queen who tackles studio and traffic management with ease and style. Oh, and not to mention she was True’s first ever employee.

Ella says:

Jane Jane Jane - what isn’t great about Jane? She’s the most smart boss ass bitch in the agency. She crafts epic copy with style, a smile and a fucking good attitude.

Jane says:

Whenever you walk past Stacey’s desk, there’s always something on her screen that makes you go ‘ooooooh!’. Everything Stacey designs and creates looks next-level-cool, and that’s because she’s next-level-cool herself. She’s also upped the game on creative department LOLs and schooled the over 30s on TikTok trending.

Sydney says:

Cam is a cool, calm, and collected dark horse. His editing skills behind the computer are second to none and he repeatedly turns regular into spectacular with ease. Not only is he an editing genius, he also has some top quality banter. Cam is the man who can!

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Matt says:

Denny is an absolute weapon when it comes to retouching. The the speed that he works at has to be seen to be believed. He is also such a good human, he might be Canadian but he is our honourable kiwi.