We’re an independent creative and digital experience agency.

True to you

We’re an independent creative and digital experience agency.

The name True is our spur to create work that’s grounded in insights and human truths, and to stay true to ourselves and each other. We’ve always believed the size of a client’s ambition is more important than the size of their business, and every project we take on, large or small, has to build our client’s success.

Our True team includes experts in strategy, creativity, digital, experience design, brand design, production and business management, but those titles are really just here to help make us searchable. The truth is, we’ve found being super collaborative always leads to the best work.

We're True, and we believe that one small word is the foundation great work and great relationships are built on.
We're True, and we believe that one small word is the foundation great work and great relationships are built on.

Strategy

Creativity

Digital & Experience

Strategy

We build brands from the inside out. We start by understanding you and your business and using smart tools to uncover customer insights, wider trends, and truths. We then work outwards from core brand through to experience, design and comms.

Brand Strategy
Communications Strategy
Social Strategy
Digital Strategy
Audience Insights

Creativity

Great work comes from a deep curiosity. Our creative and design team are obsessed with making our clients famous. We’ll help your brand tell a story, grab attention, simplify the complicated, and stay true.

Art Direction
Design
Copywriting
Branding & Storytelling
Packaging & Retail
2D/3D Animation & Video

Digital & Experience

Useful is beautiful. We’re ever-inquisitive about designing and building experiences that put people at the centre - whether it’s a website, a service, a product, or an app. If we make people’s lives easier, we keep them coming back.

Experience Design
User Experience
Digital Design & Development
Digital Transformation
CRM & Automation
Digital Analytics

First be true. Then be interesting.

You might have noticed that the full stop in our logo is a tad askew. By 13 degrees, to be exact. That’s The Tilt, and it represents the tipping point where things start to get interesting. It can come from a strategic insight or a creative leap or a good conversation.

What’s it like to work with us?

We’re a tight team, and that means we all actually contribute to the work. We’re not just headshots in a presentation deck, thrown in to impress you in a pitch, then never to be seen again.

We run a nimble and super-collaborative approach to problem solving, anchoring everything we do in caring about each other and caring about our clients’ ambitions.

Proud to be Toitū Enviromark Gold Certified

True has long been committed to sustainability and being a responsible employer. In 2016 we benchmarked our programmes using the Toitū Environment auditing progress, and we’ve held Gold Certification since 2017.