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Flight Centre—Local Brand Campaign

Helping Kiwis discover more surprises when they travel.

Travel agencies face a perception challenge: they are seen as offering only cookie cutter travel package, lacking the convenience, flexibility, and affordability of online rivals like Expedia, booking directly through airlines… or even Google.

This isn’t true of Flight Centre, a company full of passionate adventurers who live and breathe travel. Their exceptional service and insider knowledge ensures nothing disrupts the joy of travel – they help Kiwi travellers avoid all the bad travel surprises so they can spend more time finding the good ones.

“If you want to travel better, travel with Flight Centre” brings those surprises to life by juxtaposing recognisable travel snags with the reasons we travel in the first place. It’s a campaign that keeps going and going - an enduring platform with endless creative possibilities. 

Flight Centre Hawaii Headline
Flight Centre LA Headline
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