Despite a 30-year history for nurturing creative brilliance, Yoobee had a brand problem - with little or no awareness.
Without the budget to create new campaign assets from scratch, we took the flat graphics we had developed for their course packs, and turned these elements into visually arresting animations. These were deployed across digital channels to entice potential students into learning more about how they turn their creative passions into potential careers through a practical, real-world approach to learning.